A report on NEWS How it Works ?: Reporters respond to the situations, either created by man or occurring in nature to reach the spot for news coverage. Coverage is done with video camera(s) operated normally by a camera man, and a reporter appearing in front of the scene with a sound transmission device. This information is processed and transmitted to the satellite from the media van through codes. These codes are then transmitted back to the broadcasting centers where they are decoded. In the mean time the information is recorded in storage devices both in media van and in the broadcasting company servers.
This coverage is then distributed to a large group of recipients to different local distribution centers or satellites through codes. These codes are decoded by instruments often called as set top box that needs to be used for viewing or listening to these broadcasts. The coverage is displayed on television sets, or computers or heard on the radios or even read in the news papers.
Broadcasting creates awareness in people causing them to act or react as per the situation. People’s voices are often heard by the government through media, policies changed and governments are toppled. It educates the public and help in the overall development. What starts off by the people is run by the people and gives back to the people.
There is a lot to cover as media. Depending upon the calls they get and situations they face the broadcasting company puts their man power in collecting news. If the news collected or going to be collected it is aired off directly as live news. If it isn’t the shortlisted reports of the surplus news collected, makes it to a schedule organizing them as per viewer ratings.
So they are broadcasted as per general public likings. In short ‘we are shown what we want to see’. This system is reinforced constantly by breaking news, and the day to day politics. Even though news provides day to day updates of the world, we need to decide what to take and how to act upon. Media falls in a runaway loop category that constantly changes as per the emotions of public and becomes more and more dramatic as per the excitement around. It really needs to be on a dynamic loop.